Cynthia J. Pasky
Founder, President & CEO for Strategic Staffing Solutions
Bulls, Bears and Steady Success: How to Grow and Prosper in Any Market
Why is it that certain companies continue to grow and prosper, even in economic downturns, while others fail, even in bullish markets? In her keynote address “Bulls, Bears and Steady Success: How to Grow and Prosper in Any Market,” Cynthia J. Pasky highlights the key reasons her company, Strategic Staffing Solutions (S3), is entering its 20th consecutive year of growth and profitability. Pasky founded S3 in 1990 with three employees and has grown it to a company with 25 offices and more than 1,600 employees in the U.S. and Europe. On target to achieve $180 million in sales this year, Cynthia will discuss how S3 has been able to accomplish this continuous success in the IT and business services industry through all types of economies. Cynthia will lead attendees in exploring three things a company must get right on day one, in order to maintain continued success, including:
-Defining the market, instead of letting it define you
-Maximizing business opportunities within a correct core group of customers
-Focusing staff towards achieving company goals
In addition to her business responsibilities, Pasky is a member of the board of directors and the executive committee of Detroit Renaissance, is a past chair of the Detroit Regional Chamber of Commerce and serves as a member emeritus of the Chamber board. Pasky also has been named one of Detroit's Most Influential Women by Crain's Detroit Business.
S3 recently was named one of the top 25 WBE's in the country by Women's Enterprise USA Magazine. S3 also has been recognized as one of the "101 Best and Brightest Companies to Work For" by the Michigan Business and Professional Association (MBPA), who also recognized S3 as the "Best of the Best" in the Top 10 Elite category in 2004. S3 also was named one of metro Detroit's "Best Places to Work" by Crain's Detroit Business in 1999, 2001, and 2003, and for nine years was recognized as one of Detroit's "Future 50" by the Detroit Regional Chamber.
While leading a steadily expanding company, Pasky also has found time to be actively involved in numerous community activities and non-profit organizations. Pasky serves on the Board of Directors for the Detroit Downtown Partnership, Community Foundation for Southeastern Michigan, United Way of Southeastern Michigan, U.S. Baltic Foundation, Detroit Economic Club, Detroit Youth Foundation and the Detroit Institute of Arts. She is a board member of Your Child, a nonprofit, nonpartisan coalition of business, education and family organizations dedicated to improving Michigan's attitude toward education, and serves on the Visitor's Board for the Kresge Eye Institute. S3 also sponsors an annual run on Belle Isle in Detroit to raise funds for a local charity.
S3 has offices in Atlanta, Boston, Charlotte, Chicago, Columbia, Columbus, Dallas, Detroit, Ft. Lauderdale, Houston, Los Angeles, Minneapolis, New Orleans, New York, Orlando, Richmond, Philadelphia, St. Louis, San Antonio, San Francisco, Tallahassee, Tampa and Troy, as well as two European offices — in Vilnius, Lithuania and London, England.
